Moda Furnishings is one of the UK’s leading manufacturers of luxury outdoor furniture, who pride themselves on quality pieces made to perfection. To promote their 2021 Summer Sale, they needed a hard-hitting, engaging campaign that would make an impact on consumers online and in-store – while retaining the premium status their brand is renowned for.
We created a portfolio of distinct sale assets to form the foundation of the campaign, all incorporating the stylish typography, bold colours and intriguing graphic elements that are indicative of the brand. Core deliverables included social media graphics, display banners and in-store POS, all featuring the consistently eye-catching designs. For maximum engagement, these were also supported by a series of promotional videos and edits, all defined by our hands-on art direction.