Waterside Nursery is a large Aquatic Plants specialist based in the North West. This 5 time Chelsea Flower Show Winner holds the market for online pond plant sales and has a great reputation across the industry.
As part of an ongoing relationship with Waterside, it was clear that their existing website (a Magento one build) was coming to the end of its shelf life and certain measures had to be taken in order to future proof the business. Their goals were simply to modernise the look of the site, update the current platform, increase load speed and streamline the checkout process to help boost sales.
Our solution was to update the website to the latest version of Magento 2, eradicate any outdated plugins and optimise load time using server caching and other hush-hush secrets.
The site was completely rebuild from the ground up to help streamline the code and improve any problem areas such as the checkout.
We also reviewed and modernised their existing brand styles so the site adopted a more stylish persona without losing any existing brand equity or isolating its target audience.